The pros at Maison Koko break down why this it-girl brew is our perfect match…a.
The pros at Maison Koko break down why this it-girl brew is our perfect match…a.
Matcha. It’s not just a green powder; it’s a green power. The darling of the tea world (and the gram) it’s certainly having a moment right now, but what exactly is it and why should we be drinking it? We were recently introduced to this powdered perfection by Gina Kim, the trailblazing founder of premium matcha brand Maison Koko, who spilled the tea on all things matcha.
What is matcha
Matcha is finely ground green tea leaves grown in the shade (because sunbathing is so passé), lovingly hand-picked and stone-ground into a vibrant green powder that’s chocka-block with flavour and health benefits. Unlike your average cuppa where you steep and chuck the leaves, with matcha, you’re drinking the whole leaf.
What are the health benefits?
Drinking matcha is like mainlining wellness straight into your bloodstream.
Forget coffee jitters or mid-afternoon crashes – matcha’s combination of natural caffeine and L-theanine keeps you invigorated and focused, and ready to tackle anything from spreadsheets to spin class.
On top of that, just one cup contains more antioxidants than a whole pot of regular green tea. Those antioxidants, particularly catechins like EGCG, help fight off harmful free radicals, reduce the risk of chronic diseases, and keep your body feeling as fresh as your morning brew.
It also revs up your metabolism and is high in chlorophyll, which acts as a natural detoxifier helping cleanse your body of toxins. Regular sips can even give your skin a boost, improving elasticity, reducing acne, and leaving you with a glow so bright it could outshine your ring light.
Oh, and did we mention it’s an immunity MVP? With its bounty of vitamins and minerals, matcha helps your body stay strong and ready to take on the world, one fabulously frothy cup at a time.
Where is it made?
Matcha hails from Japan, where centuries of tea-growing expertise have perfected the art of this vibrant green brew.
Maison Koko sources its matcha from two of Japan’s most renowned regions: Yame and Uji. These areas are celebrated for their high-quality tea production, and the unique flavour profiles of their matcha reflect the care, tradition, and expertise that go into every leaf.
Are all matcha’s created equal?
Yeah, nah. Some brands just toss some green dust in a tin and call it a day – but not Maison Koko. Their premium matcha is non-GMO, made with clean, natural ingredients, and rigorously tested to ensure it meets their impeccable standards. Every product must score at least an 8 out of 10 in flavour, freshness, and nutritional content before it earns a spot in your pantry. Think of it like dating: you don’t settle for a 5 out of 10, so why would you settle for mediocre matcha?
Freshness is another reason Maison Koko reigns supreme. Their matcha is guaranteed to be no older than six months, so you’re always sipping it at peak perfection. They procure it every week and ship it via DHL Express because your matcha deserves first-class treatment, obviously.
But Maison Koko doesn’t just stop at high-quality leaves. They work exclusively with boutique farms that prioritise sustainable and ethical practices. So, while you’re sipping your frothy green delight, you’re also doing your bit for the planet.
With a variety of grades, they have something for everyone, from the matcha-curious to the seasoned tea tippler. Their Ceremonial Grade Matcha is ideal for traditional tea ceremonies (or a zen moment at home), while the Premium Grade Matcha is perfect for lattes and culinary creations. And for the connoisseur, the Premium Ceremonial Single Cultivar Matcha is the GOAT of purity.
How do I make it?
Making matcha might seem intimidating, but it’s easy to create your own green masterpiece at home. Start by sifting your matcha powder – clumps are the enemy of a smooth sip. Add one to two teaspoons of matcha to a bowl or cup, then pour in hot water (not boiling – it’s tea, not a science experiment). Grab a bamboo whisk and whisk vigorously in a zigzag motion until it’s frothy.
For a latte, just add steamed milk and sweetener, or toss matcha into your smoothie or swap it into your baking recipes. Think matcha brownies, pancakes, or even ice cream because why drink your matcha when you can eat it too.
So what are you waiting for? Order your Maison Koko matcha now and take your tea time from ‘meh’ to magnificent.
Exclusive: Maison Koko is offering Inside Gold Coast readers 10% off with the code: IG10
Where: maisonkoko.com
Instagram: @maisonkoko.shop
Words by Bianca Trathen
STORY SPONSORED BY MAISON KOKO